A report by the Media Council of Kenya (MCK) that examines closely the proportion of men and women in the media and gender policies which are critical in the streamlining of their representation. Further the study reveals that many media outlets operate without gender policies. Since media is key in setting agenda for societies, it is time it took up the mantle and not only advocate for equality but also inculcate that equality. This is a timely study which will equip all media stakeholders with more information and understanding of gender issues in the Kenya’s media.